'What I've said to Sam is, as a rough rule of thumb, such behaviour as impresses a woman is worth pursuing, and such behaviour as impresses another man probably isn't. Or, put another way, the traditional elements of masculinity that are most likely worth keeping are those valued by women, while those elements we should dump tend to be prized by other men.'
Robert Crampton, 'How to be a Man' in The Times Magazine (30th November 2013), p.21.
